If you’re here, you probably already know that a fundraising event can be so much more than a nice evening out. It can be a turning point for a mission — a night that raises real money, deepens relationships, and gives an organization the confidence and momentum it needs to move forward. That’s … [Read more...] about Welcome to The Gala Co.: Who I Am and How I Approach Fundraising Events
The Edit
What We Do at The Gala Co.
Services Built for Real Fundraising If you read my first post, you already know that The Gala Co. exists to help nonprofits and organizations turn their events into real fundraising engines—not just pretty nights on the calendar. In this post, I want to walk you through the core ways I partner … [Read more...] about What We Do at The Gala Co.
Welcome to The Gala Co.!
Turning Events into True Fundraising Engines Fundraising events can be so much more than a nice night out. They can be real engines for revenue, relationships, and momentum — if they’re designed that way on purpose. I started The Gala Co. because I kept seeing nonprofits work incredibly hard … [Read more...] about Welcome to The Gala Co.!
Hosting Community Conversations Without Making Yourself The Hero
Sometimes the most powerful community event a company can host isn’t a fundraiser or a volunteer day—it’s a conversation. A space where people can talk about issues that matter in their city, industry, or field, with your organization acting as convener rather than star. These events can be … [Read more...] about Hosting Community Conversations Without Making Yourself The Hero
How To Co-Host Events With Nonprofits Without Overrunning The Mission
Corporate and nonprofit partnerships can create powerful events, but only when both sides are clear about why they are partnering and how the work will be shared. Partnership guidance consistently recommends starting with aligned values, clear goals, personalized proposals, dedicated points of … [Read more...] about How To Co-Host Events With Nonprofits Without Overrunning The Mission
Choosing Which Community Events Your Company Should Actually Show Up For
Most companies get more invitations to community events, sponsorships, and nonprofit partnerships than they can reasonably support. The challenge is not usually whether good causes exist. It is whether the company has a clear way to decide where its time, money, and presence will create the most … [Read more...] about Choosing Which Community Events Your Company Should Actually Show Up For
Turning Corporate Volunteering Into Something More Than a One-Day Photo
Corporate volunteer days are everywhere, and many of them blur together. The photos look good, but the lasting impact can be uneven. I don’t think corporate volunteering has to be performative. But it does need more structure and honesty than “we’ll send a group over and see what … [Read more...] about Turning Corporate Volunteering Into Something More Than a One-Day Photo
What’s Coming Next Year from The Gala Co.
I love the feeling of a blank calendar. It’s a fresh chance to take everything we’ve learned, keep the parts that worked, and intentionally let go of what didn’t. As I look ahead to next year, I’m thinking about how The Gala Co. can support nonprofits and couples with resources that feel practical, … [Read more...] about What’s Coming Next Year from The Gala Co.
Three Lessons This Year’s Events Taught Me About Nonprofit Fundraising
By the time December rolls around, most of us are carrying a whole year’s worth of events in our heads: the ones that soared, the ones that stretched us, and the ones that quietly taught us what we never want to repeat again. I love this time of year because it gives us permission to look back with … [Read more...] about Three Lessons This Year’s Events Taught Me About Nonprofit Fundraising
Measuring the ROI of Client Events Beyond “Everyone Had a Great Time”
One of the easiest ways to lose support for client events is to describe them in vague, flattering language. “It was a great night.” “People really seemed to enjoy themselves.” “The feedback was good.” That may all be true. It is also not enough. If you want client events to remain part of a … [Read more...] about Measuring the ROI of Client Events Beyond “Everyone Had a Great Time”
When Sales and Events Work Together: Making Client Events Worth the Effort
Client events often live in an awkward middle space. One team plans them, another team attends them, and everyone hopes they somehow produce stronger relationships and new business. But hope is not a strategy. If client events are going to be worth the effort, sales and events need to operate … [Read more...] about When Sales and Events Work Together: Making Client Events Worth the Effort